Why Google’s Reported CPC Declines Can’t Tell The Story Of “A Mobile Advertising Problem”
15 Expert Predictions for PPC & Search Marketing in 2015
Paid Search Trends 2015: Top PPC Predictions From 18 Experts
Considering how often Google updates the AdWords platform and how many new ad products we see unleashed on the industry each year, the only thing certain is change!
However, while no one knows exactly what’s next, we can certainly look to the predictions and educated guesses of PPC industry leaders to help keep our focus in the right areas.
Promoted Trends: Why Twitter’s New Ad Format Should Scare You and How to Improve It
Periscope is getting investors excited about Twitter again
A faster way for SMBs to promote Tweets
https://blog.twitter.com/2015/a-faster-way-for-small-and-medium-sized-businesses-to-promote-tweets… Read the rest