Google Viral Video ! Boy the really get it !

Posted on August 31, 2007 by admin

And I love Gmail !

William Burroughs Auto Text Bot or The Anti-Google !

Posted on August 24, 2007 by admin

I have a lot of blogs these days, to test out the medium, play around, test SEO in real time. I have been plating with some of my incoming spam from my spam folder, marveling at how the spammers have been creating amazing ‘quasi-text’, that reads quite well. There is some internal logic that the spammers have hit on, mining text form the entire internet and running it through some sort of ‘Anti-Google’, a text ‘blender’ as you will that grabs random text from all over the web and ‘blenderizes’ it into a strangely coherent form. I have been trying to achieve this, and failing miserably. In my search for an effective ‘Anti-Google’ I found this: Link

Excerpt:

“Taking their inspiration from the philosophy of sampling, William Burroughs’ cut-up technique, Jeff Noon’s “Cobralingus” project and too many long nights spent on music mixing desks, art-text-terrorists the Lazarus Corporation have created an online mixing desk – for writing.

The text mixing desk manipulates your writing with a succession of outboard effects – such as the “transgenderiser”, which swaps the sex of any gender-specific words faster than a Thai plastic surgeon, and the Burroughs inspired “cut-up engine” which takes a pair of scissors to your work and dances gleefully on the bleeding remains of your carefully constructed sentences.

But why on earth would you want to mangle your precisely worded prose in this way? Well, the Godfather of Beat and author of “Naked Lunch”, William S Burroughs, explains it best:

“The best writing seems to be done almost by accident but writers until the cut-up method was made explicit … had no way to produce the accident of spontaneity. You cannot will spontaneity. But you can introduce the spontaneous factor with a pair of scissors.”

…or in the case of the Lazarus Corporation’s text mixing desk, with some sharply written lines of code. This is, after all, the 21st century.”

NOCD ! (Not Our Class Dear)

Posted on August 22, 2007 by admin

I just have to laugh, I had no idea. ‘Darling, can you pass the grey pupon ?’

Way Too Good for Facebook or MySpace?
For the rich and well-connected who don’t want to rub elbows with those who aren’t, exclusive social networks pledge to keep out the riff-raff

by Catherine Holahan
Technology
Roger Allen Conner Jr. has little use for the common folk who frequent MySpace (NWS) and Facebook—you know, the clubs anyone can join. “A lot of social-networking sites are very low-quality,” says Conner, the 22-year-old founder of a North Carolina consulting firm named SiloIQ. “The type of individuals that are on these social-networking sites are generally not well-networked themselves.”

Not even a business-oriented network like LinkedIn will do. To put it bluntly, Conner wants powerful friends: the kind of people who board private jets after cutting business deals. People who don’t get stopped by the bouncer at New York’s Bungalow 8 nightclub. People with connections who can open doors and get his company noticed. People with log-ins to a SmallWorld.

Link

Social Networks vs. CRM

Posted on August 22, 2007 by admin

The question I have been asked lately has been, ‘How to monetize Web 2.0 ?’ I think that is the $64K question, and my take on it is two fold.

One: It’s a tough crowd ! These folks (me included) have high ‘Bull Shit O’ Meters’ and are skilled at not allowing themselves to be distracted by silly, irrelevant advertising. The ads being displayed on the page no only have got to be on point with the page subject matter, they have to be intriguing and relevant on the ‘lateral slide’.

Two: The Web 2.0 crowd, once you gain their trust is loyal to the extreme. It is back to the ‘No Bull Shit’, on point relevancy of subject matter and also a sense of irrelevant humor doesn’t hurt as well. Good writing, riffing on the experience you are having on the page, on the browser, on the web.

Facebook and MySpace are starting to make bank on online advertising, but a recent Forrester study shows that traditional online ad formats aren’t really playing well for advertisers. The result is a growing concern that social networking isn’t a marketing boon.

There’s a new movement in some marketing circles that says social networks should be used more like a customer-relationship management (CRM) tool. eMarketer analyst Debra Aho Williamson called advertising on social networks “low-hanging fruit” for marketers that need to figure out “a model that expands the beauty of social networking.” However, it’s far easier for marketers to buy display ads and sponsorships than to develop widgets.

Using it as a customer-relationship-management tool could be one answer; former Jay Walter Thompson CEO Chris Jones said MySpace is at a crossroads. It doesn’t want others using its audience for marketing purposes without getting a piece of the action. Jones is now an adviser to widget-creator FreeWebs. Indeed, some marketers, like Carnival Cruises, have developed internal social networks to let customers review their products and talk to the company directly. That’s part of Facebook’s expansion plans; get companies to develop continuing relationships with consumers.

Eric Schmit CEO of Google on Web 3.0

Posted on August 8, 2007 by admin

Since my primary focus is on SEO, Search Engine Optimization, and when I look to optimize a web site, or a web page, I am looking at Google, then the rest of the search engines, I care about what Google thinks. Google accounts for over 88% of all search these days, so all I really care about in the search space is how the web page is seen by Google. Remember, Google does not publish anything about it’s technology, nor will it, ever. You can only glean this information through SEO experience, and listening to SEO professionals. So when the CEO of Google speaks, it is very important to listen !